The Orange Bowl Committee (OBC), host organization of the annual FedEx Orange Bowl and historic Orange Bowl Festival, has announced the recent promotion of Joe Hornstein to Vice President of Communications.
Hornstein, who has been with the OBC for the past four Orange Bowl Festivals, oversees the 72-year-old organizations communication efforts, including media, public and community relations; media operations for the FedEx Orange Bowl, MetroPCS Orange Bowl Basketball Classic and other prominent Orange Bowl Festival Week events; development and production of the weekly childrens television series Inside the Orange Bowl YFL; and operation of the official OBC website at www.orangebowl.org, among other assigned projects.
Hornstein was lured to the Orange Bowl Committee in October of 2002 after serving five years as Assistant Sports Information Director at the University of Miami in Coral Gables, Florida. While at UM, Hornstein worked primarily with the football and baseball programs, serving the latter as the primary media contact. Among his highlights with the Hurricanes was the 2000-01 academic year where both the football and baseball programs won National Championships: football over Nebraska in the Rose Bowl and baseball against Stanford in the College Baseball World Series.
Prior to his stint at Miami, Hornstein served in the Sports Information Departments at Florida State University, where he was a graduate assistant (1995-98) and at the University of South Florida where he was a student assistant (1990-95). He earned a Bachelors Degree in Public Relations from USF in 1995.