Listen to audio archive of:
Nov. 4th CoSIDA Division II Membership Conference Call with NCAA DII VICE PRESIDENT MIKE RACY
Call Date: Thursday, November 4, 2010
The CoSIDA leadership and particularly the DII SIDA leaders thank all those involved in Division II athletics who listened to - and participated in - this informative conference call with NCAA DII VP Mike Racy and David Pickle, Director of Communications.
For those who might not have been able to listen live, and for those who might wish to listen again, the call has been archived. TRZ Communications/Teamline, CoSIDA's official corporate conference call provider, presented this teleconference and has the ARCHIVED AUDIO file here:
Audio Archive: http://www.teamline.cc/team_schedule?teamcode=1184
• Choose the following:
11/04/2010 DII VP Mike Racy Teleconference: Talking D-II SIDA Issues/Answers and Coming Attractions
- time: 1:03.35
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• To download and PURCHASE the archive: click on the blue "Download" link ($5.00 charge)
Participants: DII VP Mike Racy: David Pickle, Director of Communications; Rich Herman (Clarion), President of DII-SIDA; Eric McDowell (Union, NY), Chair of the CoSIDA College Management Advisory Committee)
Recap of topics discussed:
NCAA Division II leadership view of the role of athletic PR professionals on campuses and in conference offices
discussion on how the DII Management & President's Council is working on a DII Strategic Communicators guide, in consultation with DII-SIDA and numerous campus staffs and how this document aims to change the SID role on campuses and offer "best practices" for institutions; look for a draft of this important communications document in early 2011
importance of attending annual CoSIDA convention
allocation of new spending for 2011-12 and 2012-13 to support a separate Division II Academic All-America program, administered by CoSIDA
Mke Racy answering numerous questions from DII SIDs throughout the call: on staffing issues, conference realignment, working with administration, Life in the Balance policies, athletic department as the "front porch" of a university/college and the strategic role athletic PR staffers should be playing, National Championship Festivals
working with student-athlete committees (such as SAAC's)
the role of athletic media relations and communications professionals in activating and publicizing the NEW NCAA D-II identity initiatives and branding campaign
D-II PR/branding toolkits; D-II public website and members-only website, the D-II Community Engagement/Game Environment experience and websites and the importance of content contributions to these external PR portals
the
NCAA Champion Magazine and contributing to this respected publication