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ORLANDO – Tuesday at #CoSIDA17 was dedicated to health, fitness, community service and social media-focused panels and breakout sessions.
The day was jump-started by the annual CoSIDA/NACDA 5k fun run/walk at 6:30 am, followed by standing-room only sessions focusing on social and digital media. Attendees heard from the likes of David Herman, Twitter Director of Sports Partnerships; Alison Overholt, editor-in-chief of ESPN the Magazine and espnW; Matt Vinson, Daytona International Speedway Director of Digital Marketing; and Russell Houghtaling, Oregon State Associate AD of Ideation.
Dozens of key insights were shared every hour on social analytics, social media strategies, creating branding/style guides, podcasting and webstreaming.
The day’s focus gave CoSIDA attendees a chance to hear from outside influencers while getting fresh ideas on social media strategies, social postings, digital communications and more. A flood of insights were shared, participants were inspired to rethink how they see their brand and learned about new ways to promote and new tactics to manage their online communities.
Photos and video courtesy of CoSIDA secretary Jeff Hodges and The SkyBoat of Orlando, Fla.
5K Photos courtesy of Christopher Sabato.
Community service photos courtesy Megan Hardin.