CoSIDA Recommends: Reads, Watches and Listens - September 17

CoSIDA Recommends: Reads, Watches and Listens - September 17


This weekly post is a compilation of posts, videos and podcasts selected for athletic communications professionals and creative professionals as part of our professional development and continuing education outreaches. The content collection will focus on pertinent topics, issues and problem-solving ideas in the areas of leadership, strategic and digital communications, productivity, mental and physical health, and more.


PODCAST
Adding and Leveraging Esports at the Collegiate Level
Time: 39:59
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In her The Business of College Sports podcast, Kristi Dosh is joined by Dave Capitano, the Higher Education Practice Leader at Baker Tilly. Capitano has worked with hundreds of universities on a variety of higher education matters, from finance and operations issues to esports and name, image and likeness. This podcast focuses on esports – as more than 175 colleges and universities have an officially recognized varsity esports program with more than 5,000 student athletes participating in esports. Dosh and Capitano discuss a myriad of esports topics, what it takes to add esports to a college campus, the revenue opportunities, crossover opportunities with athletic departments, and the the challenges of policing a team in a competitive, virtual world.

STORY
Great Decision Making and Thinking Requires This One Thing. It's Hydration.
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The author of this piece, Clinical Neuroscientist & Neurophysiologist Louisa Nicola asks, “how much do you actually know about hydration?” In this newsletter, she addresses the importance of staying balanced in your hydration for everyone – athletics and non-athletes, or else there are consequences like reduced cognitive capacity, and interrupted clear and logical thinking. Research shows dehydration can contribute to a 10 percent loss in our performance.

INFOGRAPHIC
8 Social Media Marketing Trends and Predictions for 2022 and Beyond
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The team from Red Website Design share 8 social media trends to watch out for in this infographic as you think about your social media strategy for the months and new year ahead. Some trends/things to consider: proliferation of short-form video content; growing utilization of user-generated content; Facebook still remains on top (for now); and the use of more bite-sized content.

STORY
Collaboration Overload is Sinking Productivity
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Collaborative work — time spent on email, IM, phone, and video calls — has risen 50% or more over the past decade to consume 85% or more of most people’s work weeks. The Covid-19 pandemic caused this figure to take another sharp upward tick, with people spending more time each week in shorter and more fragmented meetings, with voice and video call times doubling and IM traffic increasing by 65%. These invisible demands are hurting organizations’ efforts to become more agile and innovative. And they can lead to individual career derailment, burnout, and declines in physical and mental well-being. But there’s a lot that organizations can do to equip their employees to work more efficiently in this context, ultimately improving employee well-being, productivity, and retention.

STORY
How the 10-Second Rule Can Dramatically Change Your Conversations and Make You a Better Leader
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Effective communication is the single-most important job of a leader, hands down. We know the pitfalls of poor communication, of mixed messages, and, as columnist Jason Atken writes, “In many cases, the way we communicate is directly affected by our perception of our position in a relationship, how we feel about the person we're talking with, and our opinion on the subject of conversation.” What do you do when there is disagreement or emotions get heated up? You stop, pause, and wait 10 seconds before responding. Here’s why.

STORY
4 Mistakes New Leaders Make
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Well-meaning leaders—especially new leaders—often stumble into the wrong actions or wrong mentality when leading their team.
To help you avoid that fate, four of the most common mistakes new leaders make are outlined in this article from best-selling author and leadership authority David Burkus. Burkus offers a different perspective and a different action you can take to “level up” your leadership.

STORY
End Your Meeting with Clear Decisions and Shared Commitment
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The message for managers and supervisors: You need to set the tone in the first five minutes of your meetings and then actively design the middle to keep people energized and productive. These are the thoughts of Elizabeth Doty, consultant and founder of Leadership Momentum, as she discusses the importance of having meeting strategies. Her thoughts include cuing the meeting closing more effectively so you can move your team from conversation to action.