This weekly compilation of posts, videos and podcasts is selected for athletic communications professionals and creative professionals. This is part of CoSIDA's professional development and continuing education outreaches. The content collection focuses on topics, issues and problem-solving ideas in the areas of leadership, strategic and digital communications, productivity, mental and physical health, and more.
PODCAST
Podcast: How To Maximize Your Time To Get Things Done
Time: 49:12
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“Most people love to be creative, strategic, innovative, loving, and present. Those don’t take time. They require space.” -- David Allen
In this podcast episode from the podcast series Bossed Up with host Emilie Aries, Aries talks to David Allen, one of the world's leading experts in executive coaching, time management and personal and organizational productivity. Allen is an international best-selling author and the engineer behind GTD (Get Things Done) methodology. In this podcast, Allen talks about being over-committed and his five-step process to maximize our time and space to get the most out of ourselves and our life.
CONTENT CREATION AND ENGAGEMENT/SOCIAL MEDIA STRATEGY
Infographic: 9 Tips To Create Super Sharable Social Media Content
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The team from social/analytical company Quuu put together a new report on how to formulate a more effective, engaging social media content approach, which is focused on branding, building an audience and working with the latest consumption trends.
COMMENTARY
What 2022 Will Bring To Communications
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Will the "Great Resignation" continue? Will trust in instituions rebound? Here's a look at what might be in store for communications this year:
- Communications will be increasingly tasked with both retention and recruitment;
- Diversity will dominate audience discussions;
- Mistrust and skepticism will continue to define your “key media.”
- Data analytics will replace writing ability as the most sought-after skill for communications pros.
- Do you want to be “right,” or do you want to be persuasive?
- Environmental social and governmental
is your new reputation.
- #winterOlympics, #blackhistory month, #TedLasso—oh dear!
STORY
Five Newswriting Rules Everyone Should Use In Their Communications
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Communications consultant and chief communications officer at Web Safe 101 Patricia Pehar discusses the importance of using media/newswriting rules when communicating with others via email, texts, social posts, and conversations. She explains that knowing how to master a message can help you persuade others, stand out in presentations and, yes, perhaps help get you that raise.
PODCAST
Podcast: Why Women Are Still Falling Off The Glass Cliff
Time: 32:03
Click here to read article and listen to podcast at numerous links
We know of the "glass ceiling," that invisible barrier for women trying to break through to the highest levels of leadership, in the C-suites of companies, organizations and governments.
But the women (and other members of underrepresented groups) who do break the glass ceiling often face the "glass cliff." They are brought in to turn things around during dire and stressful times, such as when a company is failing ... often so that they can be blamed if things don’t go well. In other words, they do manage to break through the glass ceiling, only to get pushed off the glass cliff.
In this episode of "The New Way We Work" podcast, host Kathleen Davis, FastCompany.com deputy editor, talks with Michelle Ryan, professor of social and organizational psychology at the University of Exeter and one of the original researchers who coined the term “glass cliff” in 2004.
STORY
The Research Is Clear: Long Hours Backfire For People and For Companies
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It's called the law of diminishing returns - there is a high cost of overwork. In this older article from several years ago, the research explained here holds even more true now: keep overworking and you'll do more work on tasks that are increasingly meaningless.
VIDEO
Amazon Poised To Challenge Sports Media Giants To Become Leader In Sports Broadcasting
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As you might know, Amazon Prime Video will be the exclusive home to Thursday Night Football for the 2022-23 NFL season. In December 2021, the
New York Post reported that Amazon is in the beginning stages of developing studio sports programs, and hopes to soon have a full daily lineup of sports shows. In this video, Front Office Sports senior reporter A.J. Perez joined Cheddar News' Closing Bell to discuss this topic.
STORY/NIL
New NIL Summit Will Help College Athletes Optimize Opportunities
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Clear here to access The NIL Summit website
In June, the inaugural The NIL Summit, hosted by Student Athlete NIL (SANIL) and sponsored by INFLCR, takes place at the Chick-fil-A College Football Hall of Fame in Atlanta. It's a three-day event (June 13-15) for both student-athletes and administrators modeled after the likes of TED and South By Southwest (SXSW) with a variety of panels and workshops across multiple educational tracks. Presenters will include pro athletes, influencers, entrepreneurs, as well as executives from the world’s biggest brands and social media companies.
STORY/RESEARCH
Survey: More Viewers To Watch Winter Olympics Via Highlights
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Ahead of the February Winter Olympics in Beijing, GWI, an audience insights company, surveyed a total of 10,266 consumers (aged 16-64 across nine markets - UK, US, France, Germany, Italy, India, Brazil, Japan and China). The survey results indicated that interest in the Winter Olympics is high, and that there is a generational divide where extreme sports will secure viewers of the future, and how "catch-up" highlights and packages from the Winter Olympics will be popular.