ON-DEMAND INFORMATION
CoSIDA Conference Call: Reaching Out & Climbing Up - How A Little Self Promotion Can Benefit You, Your School and Others
Wednesday, January 8, 2014
• Listen to the audio broadcast (free) HERE
Direct audio link: https://www.hidefcorporate.com/wav/rec/29/conf205829_18261265.mp3
• ASAP Sports Fastscripts® transcript PDF doc
• "Reaching Out & Climbing Up Tips & Advice" from the presenters PDF doc
• CoverItLive blog from the webcast
Presenters
Scott Stricklin, Director of Athletics, Mississippi State University
Twitter: @stricklinMSU
Chris Syme Principal, CKSyme Media Group
Twitter: @cksyme
Phil Ticknor, Assistant to the Athletics Director for Communications & Academic Support, Washington (Md.) College
Twitter: @pticknor
Moderator
Dave Walters, Guilford College Assistant Athletics Director/Sports Information Director and CoSIDA Board of Directors member
This session addressed the following questions: Are you professionally extroverted? How many external stakeholders are part of your frequent and infrequent contacts? How can that grow, to your benefit and to theirs?
Three panelists with varied experience and perspective shared their insights into these questions:
• Mississippi State Director of Athletics Scott Stricklin, who started in college athletics as a student assistant in the Bulldogs’ media relations office and enjoyed a successful tenure in athletics communications;
• Strategic communicator Chris Syme, who parlayed her extensive athletic communications and sports information experience into a career as principal of the CKSyme Media Group;
• Phil Ticknor, Assistant to the Athletic Director for Communications & Academic Support at Washington (Md.) College where he also serves on the school’s Staff Council.
The "Reaching Out and Climbing Up" webinar is the latest in CoSIDA’s 2013-14 continuing education program, which considers recommendations from the 2013 Cryder-Rinebold Report, CoSIDA’s strategic branding initiative.
The continuing education program is a year-round on-line series where members learn and discuss pertinent news and principles across the communications spectrum through webinars, teleconferences and re-playable video sessions. Experts present the latest in theory and practice from the worlds of technology, professional sports, business, media and non-profit entities. The program also features special sessions for specific membership groups.
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