#CoSIDA2020 Virtual Convention Session Information

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Monday, June 8
Welcome/Convention Introduction with CoSIDA President Herb Vincent Business Un-usual: Impactful Storytelling During a Worldwide Crisis View On-demand Presenting Sponsors: Capital One \| ESPN \| NCAA \| PrestoSports Featured Speaker: Dawn Dugle – Dugle Media, Author and Story Teller @MsWr1te Host: Jeff Bernstein – NYU, Assistant AD for Sports Information @SIDGodFather As states start to ease lockdown restrictions, new questions arise surrounding the future of college athletics:What will the "new normal" look like? How will it affect athletic communications? No matter what the answers are, one thing is clear - impactful storytelling is more important than ever. You'll learn: How to craft a story that makes the biggest impact with your fans Who can help make your job easier as an S.I.D. during these trying times The free (or nearly free) tools that can add some style to your story, even if you're working remotely
Creating Effective and Quality Content/Creating Content with Student-Athletes View On-demand Presenting Sponsors: ASAP Sports \| Learfield IMG College \| SIDEARM Sports \| Turner Sports Panelists: Tyler Cady – Syracuse, Assistant Director of Athletic Communications @Tyler_Cady Kylie Murphy – Oregon State, Director of Ideation @kylienmurphy Kelsey Redmond – Grand View, Sports Information Director @kelseyannredmon Gregor Walz – Puget Sound, Director of Athletic Communications @G_Walz Moderator: Mike Gambardella – Yale, Associate AD for Strategic Communications @MikeGambardella Join this panel as speakers from Division I, III, and NAIA programs discuss how to create and share quality content on multiple social media platforms, best using your assets within your individual offices and catering to your institution's specific media audience.This panel will aim to give you a better understanding of the audience your specific institution needs to cater to, how to best utilize the assets at your disposal (student-athletes, coaches, administration), and provide strong ability to handle and create effective content in current and future climates.
Tuesday, June 9
Make an Impact in the Recruiting Game View On-demand Presenting Sponsors: Athlyte \| Neptune \| ScoreShots \| Provations Group Panelists: Jared Grasso – Bryant University, Head Men's Basketball Coach @JGras11 Megan Herboth – UCF, Associate Director, Strategic Communications @MeganHerboth Rob Holub – New Haven, Associate Director of Enrollment Operations/Head Men's Lacrosse Coach @UNHChargers Moderator: Shawn Medeiros – Endicott, Sports Information Director @Shawn_Medeiros How to use the tools and resources of athletic communications to assist the recruiting efforts of your athletic programs and your colleges and universities.
A Conversation With NCAA President Mark Emmert View On-demand Presenting Sponsors: NCAA \| NCAA Division II \| NCAA Division III Featuring: Mark Emmert – NCAA President Moderator: Doug Vance – CoSIDA Executive Director @dvancecosida Please join us as NCAA President Dr. Mark Emmert joins us for a conversation, sharing this thoughts and the NCAA perspectives as we navigate the current events, challenges and issues facing all of us in college sports during the COVID-19 pandemic. Dr. Emmert wiil also speak on the important strategic role that communications — and athletic communicatators — play in this extremely important time.
Advice From the Athletic Directors: Issues That Affect Sports Communications Professionals. View On-demand Presenting Sponsors: College Football Playoff \| Big Ten Conference \| National Football Foundation \| Southeastern Conference Panelists: Lonnie Folks – Maryvile (Mo.), Director of Athletics and Recreation Scott Stricklin – University of Florida, Director of Athletics @ScottStricklin Natalie Winkelfoos – Oberlin, Director of Athletics @GoYeoAD Moderator: DeWayne Peevy – University of Kentucky, Deputy AD @UKDeWaynePeevy A panel of Athletics Directors will advise on issues that affect every sports communications professional – how can SIDs bring the most value in the present realities of college athletics? What are the most effective ways to synchronize our work with the current needs and long-term goals of the athletics department? How can CoSIDA, as an organization, help ADs further understand and appreciate the value of SIDs?
Wednesday, June 10
Content in a Remote Environment: How To's From Home View On-demand Presenting Sponsors: PrestoSports Panelists: Dan Gliot – Horizon League, Director of Communications and Digital Media Strategy @DanGliot Scott MacDonald – Northeastern, Associate Athletic Director for Communications @SMacd24 Paul Smith – Texas Woman's University, Assistant Director of Athletics for Communications @ptsmith109 Keith Womack – PrestoSports, President @1KeithWomack Moderator: Patrick Walsh – Little Rock, Associate Director of Communications @Walsh_PT Join us to hear from your colleagues and learn tools, tips and tricks in working from anywhere EXCEPT your office. Our panelists will provide their expertise in how to set up a work space conducive to being productive while also sharing how you can generate great content when you aren't necessarily operating face-to-face with your teams, coaches and student-athletes.
Brave Your Fear: Set Yourself Up For Success View On-demand Presenting Sponsors: Goodyear Cotton Bowl \| Chick-fil-a Peach Bowl \| American Athletic Conference \| Big 12 Conference Featured Speaker: Crista Samaras – Brave Enterprises, Founder & CEO @getmorebrave Introduction: Cindy Potter – Columbia (Mo.), Associate AD - Director of Media Relations & Compliance // CoSIDA 2nd Vice President @CougarCanuck Join us for this high-energy presentation on how to turn fear into fuel, especially around the current fears in the athletics community (furloughs, uncertainty around sport, etc.). Samaras and her Brave Enterprises staff sent a pre-convention survey to CoSIDA members so that she could tailor her talk on conquering fear, elevating your confidence and courage directly to our membership.
Thursday, June 11
Creating A Unified Voice On Social Media: The view from large and small schools. View On-demand Presenting Sponsors: NABC \| NCAA Division II \| ESPN \| Pac-12 Conference Panelists: Kelly Bird – Linfield, Sports Information Director, Linfield University Tim Brogdon – Miami (Fla.), Assistant Athletic Director/Digital Strategy @timdanbrog Jill Clark – Toronto, Athletic Communications Coordinator @JillClark17 Jordan Herrod – Fresno Pacific, Director of Athletic Communications @JHerrod15 Mark Rivera – San Francisco, Content Writer and Social Media Coordinator @Mark_T_Rivera Moderator: Ben Matchett – Calgary, Assistant Athletics Director for Operations and Communications @BenMatchett
NCAA LiveStats Discussion View On-demand \| Download presentation (PDF) Presenting Sponsors: NCAA LiveStats \| Pac-12 Conference \| Neptune GameTime \| Capital One Panelists: David Petroff – Genius Sports, Support & Implementation Manager @DavidPetroff Oliver Wells – Genius Sports, Executive Project Manager - NCAA LiveStats Jeff Williams – NCAA, Associate Director of Media Coordination and Statistics NCAA LiveStats is an intuitive, modern statistics solution allowing schools to power next level solutions for Media, Coaches, and fans. This presentation will discuss the challenges and successes of NCAA LiveStats' sophomore season. Looking forward, We'll highlight new features for current sports and the unveil the upcoming Football and Ice Hockey solutions.
Friday, June 12
Operating With Reduced Resources View On-demand Presenting Sponsors: Athlyte \| Southeastern Conference \| Goodyear Cotton Bowl \| Provations Group Panelists: Mike Demos – Siena, Assistant Athletic Director for Communications @Mike_Demos Jon Holtz – Slippery Rock, Director of Athletic Communication @holtz158 Lenny Reich – Mount Union, Assistant Athletic Director/Sports Information Director @LennyinOhio Moderator: Romanda Noble-Watson – Claflin, Sports Information Director A discussion of techniques used to operate with reduced staffing and budgets. Discussion will include capitalizing on student workers, working with academic departments, sponsorships and much more.
A Real Story of Victory: Mental Health Matters View On-demand Presenting Sponsors: ASAP Sports \| Turner Sports \| Neptune Navigate \| SIDEARM Sports Featured Speaker: Mark Potter – D2UP, Speaker & Former Coach @MarkPotterD2UP with Nanette Potter – D2UP Co-owner @Nanette82502119 Introduction and Host: Pete Moore – Syracuse, Director of Athletic Communications // CoSIDA Past President @M ooreOrange Be inspired and challenged by the husband and wife team of Mark and Nanette Potter in this "real talk" discussion of mental health and depression - especially in our current CoVID-19 pandemic where we all face unknowns and challenges to our mental health. The statistics of those suffering from anxiety, depression and loneliness and being negatively impacted during CoVID-19 are startling and sobering. *The session format:* A live introduction with a pre-recorded message from the Potters, followed by a live Q&A. During the Q&A, attendees will remain anonymous when submitting their questions. A former highly-successful collegiate basketball coach, Mark has suffered with severe depression and is a mental health advocate and motivational speaker, fighting the stigma of mental illness and depression. The Potters will engage and inspire you with their heartfelt story, outlining the signs and symptoms of depression and how you can identify and understand them in yourself or in others. They will provide strategies for social and emotional wellness and offering HOPE for recovery. Their message of "it's time to speak up and destroy the stigma of mental illness" is never more valuable than now.
Tuesday, June 16
Retention and Survival View On-demand Presenting Sponsors: NAIA \| National Football Foundation \| American Athletic Conference \| MTM Recognition Panelists: Danny Barnts – Point Loma Nazarene, Assistant Athletic Director for Communications @DannyBarnts Lisa Champagne – NESCAC, Assistant Director for Media Relations @LisaChampagne72 Tyler Price – Park, Assistant Director of Athletics for Media Relations and Marketing Moderator: Lance Franey – Whittier, Associate Athletics Director for Communications A look inside why people are leaving the profession and what we can do to change the narrative, while at the same time creating new ideas/content that leads to a happier lifestyle.
Wednesday, June 17
SIDEARM SPORTS LEADERSHIP FORUM PRESENTED BY LEARFIELD IMG COLLEGE Be A Digital Change Agent View On-demand Presenting Sponsors: Learfield IMG College \| SIDEARM Sports Panelists: Dana Thomas – NCAA, Director of Communications, Creative & Digital @NCAADana Michael Thompson – Texas A&M, Deputy Athletic Director for External Relations and Business Development @mtjrathletics Jeff Rubin – SIDEARM Sports, CEO/President // Associate Professor of Practice (iSchool) at Syracuse University @jhrubin Moderator: Trip Durham – 2DConsulting, LLC, Owner @2DConsultingLLC In college athletics, we need leadership change agents, particularly when it comes to digital and video technologies and strategies and an understanding what's driving communication change in college athletics and how to provide leadership in a changing digital economy. We as communication professionals can either sit back and try to do things the way we 'always done them' or we can adapt and provide leadership to our staff on what's changing, how it impacts the program (from the budget, to the staff, to the student-athletes, to the fans, to alumni, to the campus community) and become part of this change rather than a barrier. Join us for a discussion on elevating your leadership when it comes to digital communications and what you need to know as a leader (understanding MMRA's, data, ad tech, licensing, and more.)
Thursday, June 18
The Power of Storytelling in College Sports (ESPN) View On-demand Presenting Sponsors: ESPN A Roundtable Discussion With ESPN Media Members on Creating Your Stories and Connecting to Audiences Presenters: Reva Labbe – ESPN Senior social media specialist) @sorevawaslike Myron Medcalf – College basketball writer, espn.com @MedcalfByESPN Tony Moss – ESPN.com Deputy Editor, College - espn.com @TonyMossESPN Meghan Robinson – ESPN College GameDay Features Producer John X. Miller – The Undefeated, Senior Editor - Colleges, Commentary and HBCUs @xman1955 Moderator: Anna Negrón - ESPN Senior Publicist, College Sports @ItsAnnaNegron
Breaking the Stigma: Trio of topics: Being accommodating in time of crisis and beyond; hiring processes and the American Disability Act; working with students and fans with disabilities. View On-demand \| Download Resources (PDF) Presenting Sponsors: Chick-fil-A Peach Bowl \| Bronko Nagurski Award \| NABC \| CBS StatCrew Session coordinated by the CoSIDA Diversity and Inclusion Committee Panelists: Sam Atkinson – Gallaudet, Associate Athletic Director for Communications // CoSIDA 1st Vice President @SamAtkinsonSID Mindy Brauer – MIT, Assistant Director of DAPER Communications, Promotions and Marketing Tommy Chasanoff – Cumberlands, Assistant AD for Sports Information @TommyChasanoff Chad Cooper – Widener, Director of Athletic Communications @ChadCooper318 Moderator: Taylor Drake – Florida Atlantic, Assistant Director of Sports Communication @tayluhhtan Three topic areas will be covered in this informative panel developed by CoSIDA's Diversity and Inclusion Committee: (1) The effects of COVID-19 through the lens of communication, mental health and reasonable accommodations to assist professionals throughout the crisis; (2) hiring and working with people with disabilities with a focus on the Americans With Disabilities Act and finding the most qualified person, and (3) interacting, communicating and accommodating student-athletes and fans with disabilities.
Monday, June 22
SIDEARM SPORTS LEADERSHIP FORUM PRESENTED BY LEARFIELD IMG COLLEGE Managing Communications In A Time of Crisis: Build your strategy, responses and management to navigate through challenging times. (Athletic leaders' perspectives.) View On-demand Presenting Sponsors: Learfield IMG College \| SIDEARM Sports Presenters: Vicky Chun – Yale, Thomas A. Beckett Director of Athletics @Vchun Devin Crosby – Lynn, Director of Athletics @DevinICrosby Nick Joos – Missouri, Deputy Athletics Director/Communications/CoSIDA Past President @JoosNick Moderator: Trip Durham – 2DConsulting, LLC, Owner @2DConsultingLLC Will address some of the ongoing lessons being learned during this time of our global crisis amid the CoVID-19 pandemic and most recently, with race relations and inequality. While many organizations have a crisis management plan, it might be wise to not focus on the word "crisis," in your communications strategies; rather, the focus should be on reputation management as being the key to all of the work you do. Join these presenters for a discussion how to manage the message and how to manage and organize internal and external stakeholders when issues arise. An additional discussion will center around the question: Do you build a philosophy of messaging on current events (or not)? Do you use your institutional social media outlets to communicate on social issues? If so, how do you go about shaping that message with current events/political implications, or - do you continue to only message on sports and your organizational branding strategies? How do you respond to a breaking national tragedy or incident?
Tuesday, June 23
Crisis Communications: Lessons learned before CoVID-19 and during CoVID-19. View On-demand Presenting Sponsors: PrestoSports \| NCAA Division III \| Capital One \| Neptune GameTime Presenters: Tony Altobelli – Orange Coast, Sports Information Director, Orange Coast College Barbara Barnes – Georgetown, Assistant Athletics Director for Communications, Georgetown University Kristina Petersen – Penn State, Associate Athletics Director for Strategic Communications @GoPSUKris Bob Williams – NCAA, Senior Vice President of Communications @NCAABob Moderator: Scottie Rodgers – CoSIDA 25-Year Award Recipient @sfrodgers Lessons learned from COVID-19; how the pandemic has changed our philosophies and enhanced our strategies for the next crisis. Learn from the experts on our panel who have navigated a crisis prior to COVID-19 and how each was able to lean on that experience during this pandemic.
Wednesday, June 24
The Pivot: Growth and Versatility as a Female Leader Presented by Women Leaders in College Sports/CoSIDA/National Association of Academic and Student-Athlete Development Professionals (N4A) View On-demand Presenters: Katie Gwinn Hewitt – Temple, Assistant Athletics Director for Branding and Digital Strategy @kfgwinning Felicia Martin – NCAA, Vice President, Eligibility Center @msfeliciamartin Chris Plonsky – Texas, Chief of Staff and Executive Senior Associate Athletics Director @shank10 Liz Reyes – Cleveland Browns, Manager, Community and Alumni Relations Moderator: Patti Phillips – Women Leaders In College Sports, CEO @PattiPhillips10 Professional growth sometimes mean moving away from the work you are now doing (and are comfortable with) and making a transition, a "pivot" into a new area or profession for growth and leadership potential. This discussion will focus on the following: What does this "pivot" mean and look like; how do you position yourself for it; what tools can be provided to assist women in college sports who are ready to make this move; how to best broaden your networks and strengthen your skill sets; and asking the question, "are you being strategic about making a pivot?"
Thursday, June 25
Proving Your Value: Advocating is a Two-Way Street View On-demand Presenting Sponsors: Big 12 Conference \| ScoreShots \| ESPN \| Bronko Nagurski Award *With special guest - NBA Great Bill Walton, CoSIDA Academic All-America® Hall of Famer* Session coordinated by the CoSIDA Advocacy Committee Presenters: Ryan Bradley – University of Alabama, Interim Vice President for Strategic Communications @RTR_RyanBradley Chevonne Mansfield – Florida Memorial, Deputy Athletics Director/SWA @cmansfield27 Gary Pine – Azuza Pacific, Director of Athletics @GaryPineAD Matt Wilson – Gulf South Conference, Commissioner @MM_Wilson Moderator: Jay Stancil – Union (Ky.), Director of Strategic Sports Communications/ Appalachian Athletic Conference Assistant Commissioner for Championships and Information @jaystancil The focus is on how as much as the organization of CoSIDA advocates for our members, it's essential that our members have the ability and confidence to advocate for yourself as well, understanding the best ways to add value to your position and be recognized for your contributions. Each of our presenters began their careers in sports information and will talk about how their athletic communications experiences and skillsets helped them advance in their careers; they will offer practical advice and strategies on how you can advocate for yourself to elevate your career.

Monday, June 8
Welcome/Convention Introduction with CoSIDA President Herb Vincent Business Un-usual: Impactful Storytelling During a Worldwide Crisis View On-demand Presenting Sponsors: Capital One \| ESPN \| NCAA \| PrestoSports Featured Speaker: Dawn Dugle – Dugle Media, Author and Story Teller @MsWr1te Host: Jeff Bernstein – NYU, Assistant AD for Sports Information @SIDGodFather As states start to ease lockdown restrictions, new questions arise surrounding the future of college athletics:What will the "new normal" look like? How will it affect athletic communications? No matter what the answers are, one thing is clear - impactful storytelling is more important than ever. You'll learn: How to craft a story that makes the biggest impact with your fans Who can help make your job easier as an S.I.D. during these trying times The free (or nearly free) tools that can add some style to your story, even if you're working remotely
Creating Effective and Quality Content/Creating Content with Student-Athletes View On-demand Presenting Sponsors: ASAP Sports \| Learfield IMG College \| SIDEARM Sports \| Turner Sports Panelists: Tyler Cady – Syracuse, Assistant Director of Athletic Communications @Tyler_Cady Kylie Murphy – Oregon State, Director of Ideation @kylienmurphy Kelsey Redmond – Grand View, Sports Information Director @kelseyannredmon Gregor Walz – Puget Sound, Director of Athletic Communications @G_Walz Moderator: Mike Gambardella – Yale, Associate AD for Strategic Communications @MikeGambardella Join this panel as speakers from Division I, III, and NAIA programs discuss how to create and share quality content on multiple social media platforms, best using your assets within your individual offices and catering to your institution's specific media audience.This panel will aim to give you a better understanding of the audience your specific institution needs to cater to, how to best utilize the assets at your disposal (student-athletes, coaches, administration), and provide strong ability to handle and create effective content in current and future climates.
Tuesday, June 9
Make an Impact in the Recruiting Game View On-demand Presenting Sponsors: Athlyte \| Neptune \| ScoreShots \| Provations Group Panelists: Jared Grasso – Bryant University, Head Men's Basketball Coach @JGras11 Megan Herboth – UCF, Associate Director, Strategic Communications @MeganHerboth Rob Holub – New Haven, Associate Director of Enrollment Operations/Head Men's Lacrosse Coach @UNHChargers Moderator: Shawn Medeiros – Endicott, Sports Information Director @Shawn_Medeiros How to use the tools and resources of athletic communications to assist the recruiting efforts of your athletic programs and your colleges and universities.
A Conversation With NCAA President Mark Emmert View On-demand Presenting Sponsors: NCAA \| NCAA Division II \| NCAA Division III Featuring: Mark Emmert – NCAA President Moderator: Doug Vance – CoSIDA Executive Director @dvancecosida Please join us as NCAA President Dr. Mark Emmert joins us for a conversation, sharing this thoughts and the NCAA perspectives as we navigate the current events, challenges and issues facing all of us in college sports during the COVID-19 pandemic. Dr. Emmert wiil also speak on the important strategic role that communications — and athletic communicatators — play in this extremely important time.
Advice From the Athletic Directors: Issues That Affect Sports Communications Professionals. View On-demand Presenting Sponsors: College Football Playoff \| Big Ten Conference \| National Football Foundation \| Southeastern Conference Panelists: Lonnie Folks – Maryvile (Mo.), Director of Athletics and Recreation Scott Stricklin – University of Florida, Director of Athletics @ScottStricklin Natalie Winkelfoos – Oberlin, Director of Athletics @GoYeoAD Moderator: DeWayne Peevy – University of Kentucky, Deputy AD @UKDeWaynePeevy A panel of Athletics Directors will advise on issues that affect every sports communications professional – how can SIDs bring the most value in the present realities of college athletics? What are the most effective ways to synchronize our work with the current needs and long-term goals of the athletics department? How can CoSIDA, as an organization, help ADs further understand and appreciate the value of SIDs?
Wednesday, June 10
Content in a Remote Environment: How To's From Home View On-demand Presenting Sponsors: PrestoSports Panelists: Dan Gliot – Horizon League, Director of Communications and Digital Media Strategy @DanGliot Scott MacDonald – Northeastern, Associate Athletic Director for Communications @SMacd24 Paul Smith – Texas Woman's University, Assistant Director of Athletics for Communications @ptsmith109 Keith Womack – PrestoSports, President @1KeithWomack Moderator: Patrick Walsh – Little Rock, Associate Director of Communications @Walsh_PT Join us to hear from your colleagues and learn tools, tips and tricks in working from anywhere EXCEPT your office. Our panelists will provide their expertise in how to set up a work space conducive to being productive while also sharing how you can generate great content when you aren't necessarily operating face-to-face with your teams, coaches and student-athletes.
Brave Your Fear: Set Yourself Up For Success View On-demand Presenting Sponsors: Goodyear Cotton Bowl \| Chick-fil-a Peach Bowl \| American Athletic Conference \| Big 12 Conference Featured Speaker: Crista Samaras – Brave Enterprises, Founder & CEO @getmorebrave Introduction: Cindy Potter – Columbia (Mo.), Associate AD - Director of Media Relations & Compliance // CoSIDA 2nd Vice President @CougarCanuck Join us for this high-energy presentation on how to turn fear into fuel, especially around the current fears in the athletics community (furloughs, uncertainty around sport, etc.). Samaras and her Brave Enterprises staff sent a pre-convention survey to CoSIDA members so that she could tailor her talk on conquering fear, elevating your confidence and courage directly to our membership.
Thursday, June 11
Creating A Unified Voice On Social Media: The view from large and small schools. View On-demand Presenting Sponsors: NABC \| NCAA Division II \| ESPN \| Pac-12 Conference Panelists: Kelly Bird – Linfield, Sports Information Director, Linfield University Tim Brogdon – Miami (Fla.), Assistant Athletic Director/Digital Strategy @timdanbrog Jill Clark – Toronto, Athletic Communications Coordinator @JillClark17 Jordan Herrod – Fresno Pacific, Director of Athletic Communications @JHerrod15 Mark Rivera – San Francisco, Content Writer and Social Media Coordinator @Mark_T_Rivera Moderator: Ben Matchett – Calgary, Assistant Athletics Director for Operations and Communications @BenMatchett
NCAA LiveStats Discussion View On-demand \| Download presentation (PDF) Presenting Sponsors: NCAA LiveStats \| Pac-12 Conference \| Neptune GameTime \| Capital One Panelists: David Petroff – Genius Sports, Support & Implementation Manager @DavidPetroff Oliver Wells – Genius Sports, Executive Project Manager - NCAA LiveStats Jeff Williams – NCAA, Associate Director of Media Coordination and Statistics NCAA LiveStats is an intuitive, modern statistics solution allowing schools to power next level solutions for Media, Coaches, and fans. This presentation will discuss the challenges and successes of NCAA LiveStats' sophomore season. Looking forward, We'll highlight new features for current sports and the unveil the upcoming Football and Ice Hockey solutions.
Friday, June 12
Operating With Reduced Resources View On-demand Presenting Sponsors: Athlyte \| Southeastern Conference \| Goodyear Cotton Bowl \| Provations Group Panelists: Mike Demos – Siena, Assistant Athletic Director for Communications @Mike_Demos Jon Holtz – Slippery Rock, Director of Athletic Communication @holtz158 Lenny Reich – Mount Union, Assistant Athletic Director/Sports Information Director @LennyinOhio Moderator: Romanda Noble-Watson – Claflin, Sports Information Director A discussion of techniques used to operate with reduced staffing and budgets. Discussion will include capitalizing on student workers, working with academic departments, sponsorships and much more.
A Real Story of Victory: Mental Health Matters View On-demand Presenting Sponsors: ASAP Sports \| Turner Sports \| Neptune Navigate \| SIDEARM Sports Featured Speaker: Mark Potter – D2UP, Speaker & Former Coach @MarkPotterD2UP with Nanette Potter – D2UP Co-owner @Nanette82502119 Introduction and Host: Pete Moore – Syracuse, Director of Athletic Communications // CoSIDA Past President @M ooreOrange Be inspired and challenged by the husband and wife team of Mark and Nanette Potter in this "real talk" discussion of mental health and depression - especially in our current CoVID-19 pandemic where we all face unknowns and challenges to our mental health. The statistics of those suffering from anxiety, depression and loneliness and being negatively impacted during CoVID-19 are startling and sobering. *The session format:* A live introduction with a pre-recorded message from the Potters, followed by a live Q&A. During the Q&A, attendees will remain anonymous when submitting their questions. A former highly-successful collegiate basketball coach, Mark has suffered with severe depression and is a mental health advocate and motivational speaker, fighting the stigma of mental illness and depression. The Potters will engage and inspire you with their heartfelt story, outlining the signs and symptoms of depression and how you can identify and understand them in yourself or in others. They will provide strategies for social and emotional wellness and offering HOPE for recovery. Their message of "it's time to speak up and destroy the stigma of mental illness" is never more valuable than now.
Tuesday, June 16
Retention and Survival View On-demand Presenting Sponsors: NAIA \| National Football Foundation \| American Athletic Conference \| MTM Recognition Panelists: Danny Barnts – Point Loma Nazarene, Assistant Athletic Director for Communications @DannyBarnts Lisa Champagne – NESCAC, Assistant Director for Media Relations @LisaChampagne72 Tyler Price – Park, Assistant Director of Athletics for Media Relations and Marketing Moderator: Lance Franey – Whittier, Associate Athletics Director for Communications A look inside why people are leaving the profession and what we can do to change the narrative, while at the same time creating new ideas/content that leads to a happier lifestyle.
Wednesday, June 17
SIDEARM SPORTS LEADERSHIP FORUM PRESENTED BY LEARFIELD IMG COLLEGE Be A Digital Change Agent View On-demand Presenting Sponsors: Learfield IMG College \| SIDEARM Sports Panelists: Dana Thomas – NCAA, Director of Communications, Creative & Digital @NCAADana Michael Thompson – Texas A&M, Deputy Athletic Director for External Relations and Business Development @mtjrathletics Jeff Rubin – SIDEARM Sports, CEO/President // Associate Professor of Practice (iSchool) at Syracuse University @jhrubin Moderator: Trip Durham – 2DConsulting, LLC, Owner @2DConsultingLLC In college athletics, we need leadership change agents, particularly when it comes to digital and video technologies and strategies and an understanding what's driving communication change in college athletics and how to provide leadership in a changing digital economy. We as communication professionals can either sit back and try to do things the way we 'always done them' or we can adapt and provide leadership to our staff on what's changing, how it impacts the program (from the budget, to the staff, to the student-athletes, to the fans, to alumni, to the campus community) and become part of this change rather than a barrier. Join us for a discussion on elevating your leadership when it comes to digital communications and what you need to know as a leader (understanding MMRA's, data, ad tech, licensing, and more.)
Thursday, June 18
The Power of Storytelling in College Sports (ESPN) View On-demand Presenting Sponsors: ESPN A Roundtable Discussion With ESPN Media Members on Creating Your Stories and Connecting to Audiences Presenters: Reva Labbe – ESPN Senior social media specialist) @sorevawaslike Myron Medcalf – College basketball writer, espn.com @MedcalfByESPN Tony Moss – ESPN.com Deputy Editor, College - espn.com @TonyMossESPN Meghan Robinson – ESPN College GameDay Features Producer John X. Miller – The Undefeated, Senior Editor - Colleges, Commentary and HBCUs @xman1955 Moderator: Anna Negrón - ESPN Senior Publicist, College Sports @ItsAnnaNegron
Breaking the Stigma: Trio of topics: Being accommodating in time of crisis and beyond; hiring processes and the American Disability Act; working with students and fans with disabilities. View On-demand \| Download Resources (PDF) Presenting Sponsors: Chick-fil-A Peach Bowl \| Bronko Nagurski Award \| NABC \| CBS StatCrew Session coordinated by the CoSIDA Diversity and Inclusion Committee Panelists: Sam Atkinson – Gallaudet, Associate Athletic Director for Communications // CoSIDA 1st Vice President @SamAtkinsonSID Mindy Brauer – MIT, Assistant Director of DAPER Communications, Promotions and Marketing Tommy Chasanoff – Cumberlands, Assistant AD for Sports Information @TommyChasanoff Chad Cooper – Widener, Director of Athletic Communications @ChadCooper318 Moderator: Taylor Drake – Florida Atlantic, Assistant Director of Sports Communication @tayluhhtan Three topic areas will be covered in this informative panel developed by CoSIDA's Diversity and Inclusion Committee: (1) The effects of COVID-19 through the lens of communication, mental health and reasonable accommodations to assist professionals throughout the crisis; (2) hiring and working with people with disabilities with a focus on the Americans With Disabilities Act and finding the most qualified person, and (3) interacting, communicating and accommodating student-athletes and fans with disabilities.
Monday, June 22
SIDEARM SPORTS LEADERSHIP FORUM PRESENTED BY LEARFIELD IMG COLLEGE Managing Communications In A Time of Crisis: Build your strategy, responses and management to navigate through challenging times. (Athletic leaders' perspectives.) View On-demand Presenting Sponsors: Learfield IMG College \| SIDEARM Sports Presenters: Vicky Chun – Yale, Thomas A. Beckett Director of Athletics @Vchun Devin Crosby – Lynn, Director of Athletics @DevinICrosby Nick Joos – Missouri, Deputy Athletics Director/Communications/CoSIDA Past President @JoosNick Moderator: Trip Durham – 2DConsulting, LLC, Owner @2DConsultingLLC Will address some of the ongoing lessons being learned during this time of our global crisis amid the CoVID-19 pandemic and most recently, with race relations and inequality. While many organizations have a crisis management plan, it might be wise to not focus on the word "crisis," in your communications strategies; rather, the focus should be on reputation management as being the key to all of the work you do. Join these presenters for a discussion how to manage the message and how to manage and organize internal and external stakeholders when issues arise. An additional discussion will center around the question: Do you build a philosophy of messaging on current events (or not)? Do you use your institutional social media outlets to communicate on social issues? If so, how do you go about shaping that message with current events/political implications, or - do you continue to only message on sports and your organizational branding strategies? How do you respond to a breaking national tragedy or incident?
Tuesday, June 23
Crisis Communications: Lessons learned before CoVID-19 and during CoVID-19. View On-demand Presenting Sponsors: PrestoSports \| NCAA Division III \| Capital One \| Neptune GameTime Presenters: Tony Altobelli – Orange Coast, Sports Information Director, Orange Coast College Barbara Barnes – Georgetown, Assistant Athletics Director for Communications, Georgetown University Kristina Petersen – Penn State, Associate Athletics Director for Strategic Communications @GoPSUKris Bob Williams – NCAA, Senior Vice President of Communications @NCAABob Moderator: Scottie Rodgers – CoSIDA 25-Year Award Recipient @sfrodgers Lessons learned from COVID-19; how the pandemic has changed our philosophies and enhanced our strategies for the next crisis. Learn from the experts on our panel who have navigated a crisis prior to COVID-19 and how each was able to lean on that experience during this pandemic.
Wednesday, June 24
The Pivot: Growth and Versatility as a Female Leader Presented by Women Leaders in College Sports/CoSIDA/National Association of Academic and Student-Athlete Development Professionals (N4A) View On-demand Presenters: Katie Gwinn Hewitt – Temple, Assistant Athletics Director for Branding and Digital Strategy @kfgwinning Felicia Martin – NCAA, Vice President, Eligibility Center @msfeliciamartin Chris Plonsky – Texas, Chief of Staff and Executive Senior Associate Athletics Director @shank10 Liz Reyes – Cleveland Browns, Manager, Community and Alumni Relations Moderator: Patti Phillips – Women Leaders In College Sports, CEO @PattiPhillips10 Professional growth sometimes mean moving away from the work you are now doing (and are comfortable with) and making a transition, a "pivot" into a new area or profession for growth and leadership potential. This discussion will focus on the following: What does this "pivot" mean and look like; how do you position yourself for it; what tools can be provided to assist women in college sports who are ready to make this move; how to best broaden your networks and strengthen your skill sets; and asking the question, "are you being strategic about making a pivot?"
Thursday, June 25
Proving Your Value: Advocating is a Two-Way Street View On-demand Presenting Sponsors: Big 12 Conference \| ScoreShots \| ESPN \| Bronko Nagurski Award *With special guest - NBA Great Bill Walton, CoSIDA Academic All-America® Hall of Famer* Session coordinated by the CoSIDA Advocacy Committee Presenters: Ryan Bradley – University of Alabama, Interim Vice President for Strategic Communications @RTR_RyanBradley Chevonne Mansfield – Florida Memorial, Deputy Athletics Director/SWA @cmansfield27 Gary Pine – Azuza Pacific, Director of Athletics @GaryPineAD Matt Wilson – Gulf South Conference, Commissioner @MM_Wilson Moderator: Jay Stancil – Union (Ky.), Director of Strategic Sports Communications/ Appalachian Athletic Conference Assistant Commissioner for Championships and Information @jaystancil The focus is on how as much as the organization of CoSIDA advocates for our members, it's essential that our members have the ability and confidence to advocate for yourself as well, understanding the best ways to add value to your position and be recognized for your contributions. Each of our presenters began their careers in sports information and will talk about how their athletic communications experiences and skillsets helped them advance in their careers; they will offer practical advice and strategies on how you can advocate for yourself to elevate your career.

College Sports Information Directors of America

#CoSIDA2020 Virtual Convention Session Information

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